Welcome to the Dentist's Office

Welcome to the Dental Office blog. On this site we will share information on how we conquer the real-world challenges that we each face in our pursuit of running high-quality, successful, profitable and harmonious dental offices.

The Dental Blog invites you to share your knowledge, successes, failures and crazy stories with fellow dental professionals. Sharing our combined knowledge, we can each create our own unique dream practices.

Tuesday, February 9, 2016

What do vacations really cost?

Everyone loves vacations but what is the true cost of your vacation?

Well, first their is the cost of your actual vacation - the travel, hotel, food, etc. but then there is the hidden cost that is actually a LOT more expensive. You have to factor in the cost of your office for your week(s) off. You have a ton of overhead during your time off and no revenue coming in to offset your costs.

This means that every day you are closed has to be supported with revenue generated during your time on. The more weeks off, the more money you must generate during e weeks in to cover your down time.

Staff members rarely understand the true cost of your closing the office and giving them a paid vacation. They take it for granted that paid vacations are just part of the perks of working.

I find it helps to let your staff understand the true cost of their weeks off. Having a staff meeting to help them understand that the rent needs to be paid, insurances, salaries, utilities, phones, loan payments, borrowing costs, etc. They should understand that their free time is not free.

Bringing the staff into the overhead discussion often makes them appreciate the vacation time you give them. It often gives them incentive to find ways to increase revenue so that they can justify more vacation time.

A profitable business can afford to do MORE for their staff members - higher pay, more vacations, better benefits, new equipment, etc. Bring your staff into the conversation.

Dr. Corey Gold
President - Advanced Continuing Education Systems
www.aces4ce.com

Thursday, January 28, 2016

Teach an Old Dog a New Trick or Two

Are you still treatment planning like your first year in practice? I hope not if you have been in the profession for a while. Learning does not end with our graduation from dental school. Great dentists continue to expand their skills.

Keeping excited about your office and work can be a lot easier if you are still a student of the art of dentistry.

The profession is expanding at an amazing pace. Keeping up with the new alternatives and treatments takes time but is worth the extra effort.

Learning for the sake of expanding your skills is exciting!

Dr. Corey Gold
President - Advanced Continuing Education Systems
www.aces4ce.com

Monday, January 11, 2016

Private Practice vs Group Practice

There was a time when all physicians were private practitioners, today most doctors work in groups to be cost effective. Is this same phenomenon headed towards dentistry?

Today you see more and more dental groups. Often these groups contain a few general practitioners working as a collective. More recently you start to see dental groups that include a few specialists with many general dentists.

The trend is that there are and will be fewer single dental offices and there will be more groups and mega-groups in the future. The economics of dentistry is driving this model at warp speed.

Why would a single dentist want to rent 2,000 square feet and put in 5 dental chairs when a team of five dentist can use 3,000 square feet and 10 chairs. By grouping the dentist in the group is only paying for 600 square feet and 2 chairs - but has access to everything.

Why would a single dentist want to hire 4 staff members when a group can function with 10 staff members - thus paying for only 2 staff members?

Why would the Brits want to have live phone hours 40 hours a week when the group phone will be manned 70 hours a week?

With the complexities of insurance continually increasing, the group can afford to hire a t quality person to handle this area.

Dental groups is the direction that delivery of dentistry is heading. It is not a better direction or a worse direction - it is just the more economically feasible system.

Sad but the day of the sole practitioner is going the way of dial up Internet and fax machines - they will still be around and work but you will see less of them each year.

Dr. Corey Gold
President - Advanced Continuing Education Systems
www.aces4ce.com

Monday, December 28, 2015

The Walls Have Ears

Every staff member needs to be aware that patients can most often hear what staff members are saying in other parts of the office.

Private conversations between staff or staff and patients can be overheard by people throughout the office.

Now that everyone has cell phones, private conversations are also heard by patients as well.

Your patients need to see the office as being professional and trustworthy. Make sure your staff fully understands that what they see is heard by others. That their behavior is being judged all the time.

I had my staff members sit in the operatories when I made a phone call from the break room and they all heard the call. My staff now goes out back if the have to make a call that they would not want being overheard by others.

Just be aware, the walls have ears.

Dr. Corey Gold
President - Advanced Continuing Education Systems
www.aces4ce.com

Sunday, December 13, 2015

What Hours to be Open?

Every dentist has to make many decisions in how best to operate their business. One of the first and most important decisions is what days and hours to be open.

The hard question to answer is should I be open at the hours that my patients have most availability (early mornings, evenings, weekends) or should I be open during hours that best fit my preferred hours.

A lot of patients will go to your website and see your available hours. They often won't even call your office if the hours listed don't match their schedule. Offices with limited schedules are missing out on a lot of business they don't even realize.

With everyone online today, many patients will surf the net for dental offices in their areas that's best fit their needs - days open, hours open, insurances accepted, servos offered. Your office is not their only option. You are in competition for patient business with a lot of other quality dentist who may be making their offices more accessible to potential patients.

Consider your patient's needs when setting your days and hours of operation. What seem to be small decisions are really huge decisions!

Dr. Corey Gold President - Advanced Continuing Education Systems
www.aces4ce.com